TABLE 5

Mean Ratings of Likelihood of Allowing Target Child to View Movies With Either Violence or Sex by Age of Child, Order of Presentation, Parental Monitoring, Number of Movies Seen Before, Child Gender, Number of Movies Watched Past Week, and Parent Age

PredictorAge of Child, y
6 to 910 to 1213 to 17Total
ViolenceSexViolenceSexViolenceSexViolenceSex
Order
 11.961.652.081.813.202.732.492.10
 22.372.162.772.564.183.873.222.92
 32.722.633.203.134.514.233.573.41
 42.922.683.463.394.824.503.843.61
 53.183.163.983.905.135.164.174.22
 63.113.023.853.974.935.124.024.18
Total by age2.722.523.233.124.454.303.563.40
Parental monitoring
 Low3.252.923.603.414.464.383.933.77
 Medium2.782.393.112.944.494.333.693.48
 High2.482.413.103.094.354.133.153.06
Movies seen before
 None1.891.762.002.383.403.222.572.57
 1 to 22.202.113.072.773.993.983.183.06
 3 to 52.962.743.463.424.924.683.883.71
 64.253.674.173.705.425.314.634.24
Child gender
 Male2.942.673.273.314.634.563.743.64
 Female2.542.393.212.944.213.983.383.16
Recent movies watched
 None1.972.262.812.323.853.903.113.08
 1 to 22.722.353.012.754.314.153.393.13
 3 to 42.662.483.423.384.494.163.663.46
 5 to 103.002.893.233.454.995.043.813.87
 11+3.582.774.214.034.984.154.203.67
Parent age, y
 18 to 343.002.623.613.714.424.383.443.26
 35 to 442.562.513.133.084.724.623.493.42
 45+2.422.293.122.824.304.113.703.49
  • Parents were asked, “How likely is it that you would allow (target child) to see this movie in the future?” Response options ranged from extremely unlikely (1) to neither unlikely or likely (4) to extremely likely (7).