TABLE 1

Types and Quantity of NSSI-Related Variables

VariableProportion of Videos Present
Trigger warning
    Warning42
    No warning57
Tone
    Factual or educational53
    Melancholic51
    Encouraging23
    Hopeful16
    Angry13
    Humorous4
    Other25
Purpose of video
    Neutral42
    Against NSSI26
    Mixed message23
    Pro-NSSI7
  • Many videos had more than 1 tone. The proportions above for video tones refer to the total count across all videos collected (n = 100). Note: 1 video was taken down by the user and could not be retrieved when coding.