, and
From * Mercy Health Plan, Philadelphia, Pennsylvania;
Institute for Survey Research, Temple University, Philadelphia,
Pennsylvania; and § Centers For Disease Control and Prevention,
National Immunization Program, Atlanta, Georgia.
Objective. To evaluate the impact of an immunization outreach program on immunization rates.
Setting. A Pennsylvania independent practice association model managed care organization (100% Medicaid).
Design. Retrospective cohort study (N = 2511) of children 30 to 35 months of age from two age cohorts that compared immunization rates for Advisory Committee on Immunization Practices schedules for diphtheria-tetanus-pertussis, oral polio vaccine, measles-mumps-rubella, and Haemophilus influenza type b. An evaluation of the outreach component of the program compared treatment and nontreatment subgroups of one age cohort (N = 1002).
Intervention. The immunization program targeted approximately 19 000 members from birth to 6 years of age. The program components included computerized tracking and reminders, member and provider education, provider incentives, member incentives, and home visiting outreach.
Results. Data indicate that the treatment group has higher completed immunization rates at 35 months of age than does the control group. Furthermore, data show that members with home visits have significantly higher completed immunization rates than do other members. The corresponding comparisons for age-appropriate immunizations by 24 months indicate a nonsignificant trend of increased rates.
Conclusion. The data provide evidence supporting a correlation between comprehensive strategies (computerized tracking, member and provider education and incentives, and home visiting) and increased immunization rates. Those individuals who received home visits were more likely to complete an immunization series by 35 months of age than those who did not. However, within the Mercy Health Plan program, age-appropriate immunizations are not significantly affected by home-visiting outreach. immunization, managed care, Medicaid, medical assistance, incentives, home visiting, barriers.
Underimmunization is not uniformly distributed across population groups in the United States. Rather, it is concentrated among the poor, those with uneven or limited access to comprehensive primary care.1 Studies that evaluate the immunization status of children from all socioeconomic backgrounds indicate that nearly 90% are fully "caught up" by school age. However the most recent surveys indicate that only 75% are fully immunized before their third birthday.2 Although increases in immunization rates occurred in response to the recent measles epidemic, these increases were less evident in poor inner-city populations.3 The contributing factors to this condition are many and include lack of knowledge about immunizations, language and cultural barriers, competing priorities of poverty, homelessness, mobility, and an inability to navigate the health care system. Clinic requirements and physician practices often contribute to missed opportunities to immunize.6
Recommendations and standards have been made by national public health and medical institutions for practices to increase the demand for and delivery of immunization services.9,10 These recommendations address both recipient-specific barriers as well as institutional and physician-associated barriers. Several studies have evaluated the performance of managed care in the delivery of immunization and preventive services to poor populations and have made recommendations about financial incentives to participating providers.6,11
Increasingly, managed care organizations (MCOs) are assuming greater responsibility, both in the private and public sectors, for the care of children.12,13 Public health experts indicate that MCOs are ideally organized to assist health care institutions to meet the goals set forth by the Childhood Immunization Initiative.14 MCOs have participated in the national renewed interest in immunization provision as essential preventive health care and as an indicator of the organization's quality of care.15 The industry has responded by targeting children not fully immunized with interventions designed to raise their immunization rates.16 These interventions have had some success with the commercial population, but there has been little success to date among those MCOs that serve the Medicaid population. This article reports an evaluation of a multifaceted immunization program delivered to pediatric members by a Medicaid MCO.
Setting and Children
The setting was Mercy Health Plan (MHP), an independent practice association MCO that at the time of this study was the largest Pennsylvania Medicaid MCO. Seventy percent of the 130 000 members reside in Philadelphia, and 30% percent live in the six surrounding counties.Intervention
The immunization program is multifaceted and designed to address all identified barriers. A comprehensive description of the program has been published previously.17 Computerized Tracking and Reporting An automated tracking and reporting system was developed by the MHP Information Management Service, which continuously tracks member immunization status. The system uses both claims data and "out-of-plan" immunization data, capturing current procedural terminology codes of mnemonic description, date of service, and source of data. Data management, tracking, and member notification and reminder are functions of the system. Provider Education and Incentives MHP provides fee-for-service payment to providers for each immunization in addition to monthly capitation payments. To reduce missed opportunities for immunization, providers receive audiotape educational material when they join MHP and printed materials semiannually thereafter. Parent Education and Incentives To encourage age-appropriate immunization, MHP sends reminder cards at birth, again 1 month before an immunization is due, and when children have missed a scheduled immunization. The postcard offers a $10 gift certificate for diapers or shoes when the necessary immunization is obtained. MHP provides transportation assistance as needed and ongoing education through its newsletter and in prenatal classes. Home-visiting Outreach The MHP tracking system identifies bimonthly those members who do not have immunization data indicating an up-to-date status. These members are referred to a home-visiting agency for additional data collection from previous providers and from the members' parents or guardians. If these activities indicate that a member is truly not up to date, a home visit is made. Registered nurses are sent to households with children 2 years old or younger. At the time of the home visit, nurses review home records, educate parents and care givers about the importance of immunizing, assist with scheduling provider appointments, and follow up to determine whether the provider appointment was attended. During the first 8 months of the program, staffs of eight home health agencies with which MHP contracts made 8500 home visits.Design
This was a retrospective cohort study of the year 1 impact of a comprehensive program on immunization rates and, second, the impact of home visiting on immunization rates. Immunization data were collected from provider claims, provider records, and member home records and entered into the registry. A detailed description of this data collection procedure has been previously described.17Measures
Immunization status was determined for several combination series and for individual vaccines. The combination and the individual vaccines were compared with ACIP dose count requirements. The combination series included: (1) three diphtheria-tetanus-pertussis (DTP) vaccines, three oral polio vaccines (OPVs), and one measles-containing vaccine (MCV) (3-3-1); (2) four DTP vaccines, three OPVs, and one MCV (4-3-1); and (3) four DTP vaccines, three OPVs, one MCV, and one Haemophilus influenza type b (HIB) vaccine between the first and second year of life (4-3-1-1). Immunization status for individual vaccines included four DTP vaccines (4DTP), three DTP vaccines (3DTP), three OPVs (3OPV), one MCV (1MCV), and one HIB vaccine between the first and second year of life (HIB1-2).Statistical Analysis
Statistical comparisons between groups (control versus treatment) and home visit groups (with and without) were made using Student's t test. It is assumed that both groups in each comparison represent random samples from the corresponding populations. Regression analysis was used to examine relationships between the independent variables of census tract, household and, group membership and immunization rates as the dependent variable.Sample Demographics
Two age groups were identified from the enrollment database as enrolled as of October 1992 and who remained continuously enrolled through October 1993. These include 1257 members 30 to 35 months of age as of October 1992 and 1254 members 18 to 24 months of age as of October 1992. The addresses of the sample members were matched with census tract and MHP household data. The two groups were compared on all relevant census variables based on the percentage of specific factors in the census tract in which the member resided. All were found to have no significant relationship. Although the tracts within the groups were not the same, the two age groups were very similar with respect to the variables analyzed.Impact of Comprehensive Program on Immunization Rates
Comparison of Immunization Rates by Group Completeness and age-appropriate rates for both the control and treatment groups are presented in Tables 1 and 2 for individual vaccines and combination series. The treatment group had higher completeness rates for all combined series and individual vaccines. All differences are significant, with the exception of HIB and the combined series of which HIB is a part. HIB is the newest vaccine of all those measured and may reflect delayed acceptance.|
Table 1. Completeness Rates by Control and Treatment Groups for Various Immunization Profiles |
|
Table 2. Age-appropriate Rates Among Those Who Met Completeness Criteria by Control and Treatment Groups for Various Immunization Profiles* |
Impact of Home Visiting on Immunization Rates
The results reported in Tables 3 and 4 were generated by limiting the universe to members of the treatment group who were identified by the MHP tracking system in October 1992 as not up to date with immunizations and referred for home visits. Some members who were referred for home visits did not receive them. This as because either: (1) additional data collection efforts by the agency workers indicated that the members were up to date; or (2) attempts by the home visitor to contact the members were unsuccessful. Additional data for members who were referred but who did not have home visits were collected via telephone contact or late claims or through a review of previous and current provider records.|
Table 3. Completeness Rates for Treatment Group by Home Visit for Various Immunization Profiles* |
|
Table 4. Age-appropriate Rates for Treatment Group by Home Visit for Various Immunization Profiles* |
Program Costs
The year 1 operating costs for the program based on the 1992 pediatric enrollment totals $424 080, which is funded solely by MHP. The highest budget costs are $292 235 for home visiting services and $48 000 for member incentives. Exclusive of vaccine costs, the program per age-eligible member is estimated at $26.26; per estimated underimmunized member, $48.74; and per member who is contacted and successfully immunized based on the stated program goal, $131.61.Limitations
The program targeted all children 3 months to 6 years of age. The evaluation focused on a subgroup of this population 18 to 24 months of age at the time of program implementation. This age group represents a population that is most consistent with other populations measured by the Centers for Disease Control and Prevention.Conclusions
This study evaluated the impact of a comprehensive immunization program on immunization rates in an independent practice association MCO. Children who had been exposed to the program had higher rates of complete immunizations by 35 months of age than those who were not exposed to the program. Members who were exposed to the program also had higher rates for age-appropriate immunization for some vaccines and combination series by 24 months.Implications
This study has several implications
for services provided by
Medicaid MCOs, program planning, and the development of public-private partnerships between managed care and public health institutions. The
outcomes of this program evaluation provide evidence that MCOs can
design and implement successful comprehensive outreach programs that
target members who are underimmunized. Consistent with the
recommendations of other studies and the most recent Centers for
Disease Control and Prevention recommendations, these programs need to
be comprehensive and include assessment, feedback, incentives, and data
exchange. Specifically, this evaluation indicates that home visits that
offer face-to-face instruction, assistance with appointment scheduling,
and transportation are successful strategies for the transmission of
this information and for improved access to care.
Received for publication Apr 26, 1996; accepted Sep 3, 1996.
Reprint requests to (K.B.) Drexel Hill Pediatrics, 3030 Garrett Road, Drexel Hill, PA 19026.
United
States, April 1994.
MMWR.
1995;
44:613-622
United States, third quarter, 1993.
JAMA.
1994;
272:584-585[CrossRef][Medline]
selected cities, 1991.
MMWR.
1992;
41:103-107[Medline]
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